Are you considering using social media for your international recruitment efforts? Read through the May 2011 collegial conversation with Marty Bennett (IIE) and Wesley Roy (Roger Williams University) to learn about effective tools, best practices, and resources that will help you maximize your media presence. To continue the conversation, join the Marketing and Recruiting discussion forum and post
your questions and comments there.
Moderator Rosie Edmond, American University
Rosie Edmond is the Assistant Director of Admissions for the International Legal Studies Program (ILSP) at American University, Washington College of Law. She manages all ILSP applications and strategizes marketing and recruiting plans for the program. Rosie has worked in the field of international admissions since 2000.
Marty Bennett, Institute of International Education (IIE)
Born in England, Marty Bennett first came to the United States on an L-2 visa in 1974, at age 5. Marty has worked in the international education field since 1993, both in the United States and in the United Kingdom. After a seven year stint at Marquette University, he worked at ACS-International, Cobham campus, outside of London serving as an assistant dean of admissions, and assisted with college counseling. Mr. Bennett also enjoyed time at Saint Mary's College (IN), and most recently at Ball State, where he served for five years as director of international services. During that time, Marty volunteered on the Region VI Team as the RAP representative for two years, and was a key contributor to Destination Indiana, and the Council of International Schools' Committee for Europe, the Middle East & Africa. He joined IIE as the first EducationUSA Marketing Coordinator in November 2008. Marty is committed to advancing the EducationUSA network and establishing stronger partnerships with the U.S. higher education community in achieving their international priorities. Social media represents, next to international education, his greatest professional passion, on which he spends half of an average work day.
Wesley Roy, Roger Williams University
For the past nine years Roy has been fortunate to work in international admissions at large/small, urban/rural, state/private schools during his time. His passion for assisting students and bridging the world certainly makes higher education and international admissions a fitting career for him. Roy has worked at Johnson State College, Northeastern University, and Roger Williams University. Currently Roy serves as the Region XI RAP Representative and is a key member to the STUDY Rhode Island consortium. Roy is a regular presenter and active member of the New England Association of College Admissions Counseling, Overseas Association of College Admissions Counseling, and the National Association of International Education. Countries visited include Lebanon, Jordan, Kuwait, Bahrain, Oman, United Arab Emirates, Qatar, Saudi Arabia, Israel, Morocco, Egypt, Turkey, Kazakhstan, Azerbaijan, India, China, France, England, Netherlands, Italy, Mexico, Dominican Republic, and Canada.