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How to Recruit in China on a Shoestring Budget (#9)

 
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While there are many recruiting tactics that work, there are also many things a school can do that cost a lot less but that are still highly effective. This white paper explains what these "shoestring" methods are, and how to deploy them effectively.

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This document is one of several Web-based resources called NAFSA e-Publications. e-Publications offer special features including Web pages, downloadable and printable PDFs, and customized tools.


Many schools that want to recruit Chinese students are intimidated by the perceived cost and complexity-they fear having to make many trips to China, pay large fees to agents, and develop Chinese-language websites. While these recruiting tactics can work, there are also many things a school can do that cost a lot less but that are still highly effective. This white paper explains what these "shoestring" methods are, and how to deploy them effectively. 2013. 10 pp.


This series of papers on recruitment in China is offered through a partnership between NAFSA: Association of International Educators and Zinch.

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