Home > NAFSA Bookstore > Country Insights Report: Vietnam

Country Insights Report: Vietnam

This Country Insights Report provides a comprehensive overview of Vietnam's international education landscape, offering institutions a practical foundation for informed market engagement. Developed by IDP in collaboration with NAFSA, this intelligence report examines key macro-level factors shaping student demand, including demographic trends, economic conditions, labor market dynamics, and the evolving education system.

Drawing on proprietary data, sector expertise, and local market intelligence, the report explores policy and regulatory considerations influencing student mobility, alongside the role of scholarships, domestic and international institutions, and emerging delivery models in Vietnam. It highlights shifting student motivations, digital behaviors, and employment considerations that are shaping study-abroad decisions.

Designed as a strategic reference, this report equips stakeholders with actionable insights to support evidence-based decision-making, market entry planning, and long-term engagement in Vietnam’s international education market.

Table of Contents

Introduction
Market Overview
Government and Policy Environment
Socio-Political Initiatives
Key Market Information
Changing Landscape
Consumer Market
Demographics Overview
Digital Landscape
IDP Vietnam
Economic Environment
Economy Growth
Economic Dynamics
Monetary Trends
Labour Market
Workforce Profile
Employment Dynamics
Talent Shortage
Education
Educational Landscape
Education System
Educational Attainment
Educational Performance
Educational Transformation
Institutions and Scholarships
Domestic Institutions
International Institutions
Scholarships
International Education Market
Demand for Overseas Education
Key Motivating Factors
Student Mobility
Recommendations for Market Entry